At a time when families across South Africa are celebrating the festive season with merry feasts, BOSS and Petley’s - South Africa’s home-grown quality pet food brands are encouraging families to set a special place for their furry friends too.

As a first for South Africa, the limited-edition BOSS & Petley’s Festive Collection are a range of beautifully designed cans that have been designed as a reminder to pet owners to not forget about their own pets during the festive season as well as the thousands of abandoned pets across the country.

Leading the pet food pack once again the two brands, BOSS and Petley’s have come together to create this packaging innovation with a generosity message in mind. With an awareness campaign launching on social media to support charities assisting abandoned pets, BOSS and Petley’s hope to spread the festive cheer to furry friends nationwide by encouraging people to donate to pet shelters as their year-end good deeds.

By providing delicious and nutritious food for your dogs – no matter their age - BOSS’s new meat in gravy range launched this year has had pet’s tails wagging in excitement. From November, the limited Christmas Collection will include the new Sergeant Steak Meaty Stew flavour (775g) making every mealtime feel like a moment to celebrate for your pooches.

BOSS’s tried and tested age-based formulation crafted in partnership with pet nutritionists and food technicians guarantees that your dog receives Peak Protection™ based on their life stage. Pups get the energy they need to grow and your ol’ boy will receive the perfect formulation for his joints and aging coat and teeth. When feeding them BOSS, your four-legged family members will receive all they need for healthy digestion, shiny skin and coat, strong teeth and bones and a good immune system. Plus, with the Festive Collection cans you can simply put a few cans under the tree and viola – pet gifts sorted!

Petley’s Gourmet Pet Nutrition is coming to the party this festive season too - launching their limited edition Festive Collection dog and cat range to spoil your beloved pets. Petley’s Rich in Lamb with Vegetables and Gravy for dogs (775g) as well as Course Paté Rich in Pilchards and Paté Rich in Salmon (375g) for cats will all be donning festive cheer this year.

With up to 40% real meat in their dog food and 50% in their cat food, Petley’s is made with one pure thought, that pet nutrition should be as nature intended - high in protein rich meat and low in carbs. With no artificial flavours or colourants, Petley’s is also slow-cooked to ensure that the good oils, flavours and nutrients are preserved for your pets’ benefits.

Let Santa Paws visit the tree this year and make sure you stock up on the Limited Edition BOSS or Petley’s Festive Collections which will be available nationwide in all leading grocery stores.